But how do you get that across in a short form type of video?

Yeah, and it can be especially challenging when you don't necessarily know the full extent of the story beforehand.

And you didn't really live that particular life's experience as well in the process.

So what I usually do is I usually like to see what are the emotional touch points You know cuz you probably know this now but like when you're doing an interview, it's more psychological, you know than just You know rational so I try to find you know, you know, where does he start? You know to start to cry or kind of swell up in his in his eyes or I'm paying attention to a lot of his nonverbal communication yeah as well and when I kind of read that and and I can kind of see where this can pivot.

And also, Holy Spirit helps me, too, at different occasions.

And then, you know, as you experience, you know, and you kind of do with time, you kind of have this instinct.

You know, you kind of have that smell.

Now you've missed like this crucial part of their story and what's important to them.