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John Benson

John Benson

Jun 21, 2026

27:53
Don't miss out.
27:55
So, now, I'm not using prompts.
28:00
I mean, that's not how you do it.
28:04
That's how we used to talk to ChatGPT.
28:07
That's how we used to talk to chatbots, is with prompts.
28:10
But that's not how we do it now.
28:12
That's not even close.

12 MINS LATER

40:06
But how does that translate into AI systems today? Yeah.
12:27
Can AI actually understand persuasion or is it just mimicking it? Understanding
12:33
is a loaded term for sure, because you're dancing on AGI, general intelligence.
12:37
And I would say that it understands it better than a minus list copywriter understands it in the same way that copywriters understand things.
12:45
We can mimic things.
12:46
A lot of times you'll find copywriters that will just go out and find a Gary Halbert letter and change all the words to a different offer.
12:52
They don't understand what's making that work.
12:54
They're just making it work and it might work and it might not work.

8 MINS LATER

21:02
Isn't so that you can, isn't that a why? It is the

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