Tell us a little bit more about that origin story.

Sure.

Well, for years, probably up until three or four years ago, we produced that 300-page budget book that we're all so proud and bored of.

It was in Microsoft Word and Excel.

It didn't look like it was in Word and Excel.

We were pretty good at making everything look really professional.

But at a certain point, it's like, my gosh, this is taking us so much time and effort just to make one little change.

kids that