And I think you've already been doing some of that.

Yeah, and again, this is a funny thing that you're trying to, or at least I'm trying to navigate because I'm trying to stay present with my son with the last two years that he's home, right? And to your point, I am also planning for what is that going to look like? What is that next season of life going to look like? And I think it's kind of like aging.

Look, it's inevitable.

It's going to happen.

I can either embrace this and say, yes, I'm empty nesters.

And how I could tell you all the, why I hate that being a dad, having my kids not under my roof, that scares the living daylights out of me.

But yet I also taught them to be independent.

That stuff is just too powerful.

Like, what, what was going on for you in your day-to-day?

Yeah, man, when, [sighs] when I was in that moment, before I got this moment of clarity, this...

Really, when, when my wife is like, "Yeah, this isn't gonna work.

It's time, you know, it's time for you to move out," that was the moment that it was like, something's off.

Something's wrong, right? And it's not, she's awful, although I promise you, in the moment, I was absolutely blaming her, and it was blah, blah, blah, all the victim things that, that people say.

And then when you stop and you go, "Well, there's at least two people involved here," so you, you're gonna have to shoulder at least 50%, and in my case probably more, of that blame.

I, I really had to look in the mirror and go, "Okay, why am I so unhappy?" And, and I look back now, and I was almost 300 pounds at the time.

So talk to me a little bit more about the importance of having physical activity in your life, not just for, you know, the way you look in the mirror, but how it affects your ability to go win every day.

Tell, tell us about your work.

Yeah.

So the first thing I start with every company, I ask the same question.

And so any companies that are listening, if you're ever looking f- to hire me, guess what? This is what you're gonna go through.

I'll ask, so if Jessica's the executive, I'll say, "Hey, Jessica, what are the core values of the company?" Jessica tells me.

Then I go to John and I ask the same question, and here's what's gonna happen.

It happens 99% of the time.

[laughs]

I mean, how do you overcome that awkward feeling?

Yeah.

Yeah.

I think really helping them understand how important it being habitual is.

So for instance, I bet the first time they tied their shoes, it was probably pretty hard and then it became a little easier.

And, and so, but you still have to tie your shoes, right? Every single day.

Otherwise you're going to be out there tripping all over.

What does an upgrade look like for the next evolution of your business?

If you don't if you don't get the right person in the door, they're probably not going to buy into the damn values.

Yeah, and I love what you're doing because you're now making it a part of the everyday culture.

And not only that, it probably is a part of it, but you're actually verbalizing it.

And you're doing it in a smart way because the biggest reason that people are disengaged, the challenge we have right now, Gallup did a poll, 71% of people are currently disengaged at their job.

So 10 people are walking down the hall, seven of them are like, I don't want to be here.

That stinks, man.

That's not great.

Tell me a little bit more about that framework and then maybe we can dive in with with some other stuff.

If you don't if you don't get the right person in the door, they're probably not going to buy into the damn values.

Yeah, and I love what you're doing because you're now making it a part of the everyday culture.

And not only that, it probably is a part of it, but you're actually verbalizing it.

And you're doing it in a smart way because the biggest reason that people are disengaged, the challenge we have right now, Gallup did a poll, 71% of people are currently disengaged at their job.

So 10 people are walking down the hall, seven of them are like, I don't want to be here.

That stinks, man.

That's not great.

Tell me a little bit more about that framework and then maybe we can dive in with with some other stuff.

What do you mean by love?

To that country boy that wrestled the alligators and did all that.

Look, you were going to win in business no matter what because of sheer grit and determination, right? I've known you five minutes and I could tell that, okay, I know why this guy, A, he's got a dynamic personality.

B, he just doesn't know what else to do but to go win.

Now...

The part that I want, some people can do that and the burnout thing happens.

Or they end up all alone being a decamillionaire, a billionaire, and they end up all alone.

So I'm interested to see what freedom means in your vernacular and how you speak around that.