Yeah, but-

... just their humor just became these big things, right? Like and they evolved themselves.

It's just like it...

And I go, keep going back to John Waters, but this is so much got a, a, a similar feel to that.

And it's like, how, to your point, is that to put out something that John Waters did in 1979 or '78 and then redo it now, it just won't work.

Because you can't...

People can sort of forgive the past to sort of say, you know, "Okay, it was...

Uh, what were your flats, if you have any?

[laughs]

Um, and so I thought, "Well, geez.

I better call some of my friends and see if they wanna start a business with me." And this was back in, you know, 2000, 2010.

It wasn't a great time to start a business.

But we met in the basement and said, "Okay, uh, before we start a business, we gotta agree on values.

What are the core values that we think are important?" And so we said, "We can't really start a business unless we all agree on that," and spent a lot of time talking about integrity, respect, teamwork, excellence, and charity.

Those are our five core values.

And, uh, I, I don't know if it was a write-up there or an award there or something in their Military and Veteran Task Force organization newsletter, but tell us about being a certified, and why, a, a certified veteran-owned business.

And why do you think that's the reason? Why do you think Allegiant's a good fit for our market?

Well, the market has responded to what they do.

Allegiant was one of the pioneers of the less than daily flying.

And you were kinda kidding about Tuesdays and Wednesdays with them not flying, but that's absolutely true.

Allegiant focuses on leisure/vacation travel.

Very few people want to go on vacation on a Tuesday or a Wednesday.

So Allegiant, rather than flying empty airplanes, they just park them, and they make up for it Thursday, Friday, Saturday, Sunday, Monday.

Yeah.