So Jim, just explain a bit more about how you came to do what you do.

Would you believe I, I have never intended to be a scam baiter, as we say.

What I do is deliberately lead on scammers to see where it ends up, and I got there by accident.

My day job, until very recently, was I worked in IT, so I knew a bit about computers, and I would get the same scam phone calls that almost everybody gets.

And I thought, "Why isn't somebody doing something about it?" And with the result I thought, "Well, I'll give it a go.

I'll try it out." And to my surprise, I accidentally shared a video on the YouTube platform, and it got a lot of views.

That, that really surprised me, and I thought, "Well, hang on, there's something in this, and maybe if scammers don't get their own way all the time, it's actually a good thing to broadcast." Plus, and the whole reason for the channel is, it's about education.

Just explain what a deepfake is.

Oh

... "Jim Browning." And, you know, and then even at this stage, scammers actually know my name, and then they'll know they've been compromised.

So I have to play it by ear a little bit.

Um, but yes, I can't let scams just happen like that.

And even about two and a half weeks ago, I was watching a scam happening to an individual in the UK, and he was ...

This was an investment scam.

So you get all sorts of scams.

[upbeat music] Is there a sense of satisfaction involved here? Like, why did you start doing this?