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Jill Schuler

Jill Schuler

Founder and CEO of The Stitchery Studio, a modern fabric shop and sewing studio in Port Moody, British Columbia.

Aug 11, 2026

1:05
How did this happen?
1:07
I ran a fabric store, but the heart of what we do is classes, so we, we like to teach people to sew and quilt, and that's our studio, and we sell fabrics both online, but mostly in person, and we like to get together and celebrate everything that's new and exciting about quilting, and, um, for the last nine years.
1:25
Yeah, we've been here nine years.
1:27
So we were contacted by Panasonic, who said that, uh, they are wanting to understand quilters better, and I guess they, they want to launch a new iron that is focused on quilters, and that they would love the opportunity to come and meet with my team and bring some visitors from Japan and talk with us.
1:50
And I was like, "That's odd, but okay." Uh, yeah, you, you guys were just like, "Wow," and I'm like, I, this is not something that was even in, on my radar, so I was like, "I don't know." But it was really fun.
2:02
Yeah.
2:03
So we had a couple of gentlemen from Japan.

18 MINS LATER

20:13
[laughs]

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