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Jessica Honegger

Aug 23, 2026

15:30
It's really fun.
15:31
I can't believe that this is what I get to do.
15:33
I really can't believe it because it kind of encompasses everything.
15:39
It encompasses community, friendship, creativity.
15:43
I'm a total creative.
15:45
So getting to kind of lead our creative team.
15:48
And then I love leading other creatives too and giving them the opportunity to be creative and to get to uh, work with our artisans.
19:33
Did you have like a background in either fashion or business or something when you created this company?
12:06
Do you have advice for anyone who is looking to build community or lead people because you've been able to do that so well?
12:16
Yeah, you know, it was interesting just listening to you at lunch because we were a direct sales company and we no longer are.
12:23
So we're scaling in a whole new way now.
12:25
Post COVID, the direct sales industry had an industry-wide extinction event.
12:30
So places like Beauty Counter, Stella and Dot, I mean, even Tupperware has declared bankruptcy.
12:36
So we really have this container that took place in direct sales where people were gathering women in their homes and they were selling that way.
12:44
We're sunsetting that program and we're now building community through creators, through a wholesale program.

24 MINS LATER

36:42
So raising kids because noonday

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