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Jesse Stein

Jesse Stein

Founder & CEO of Hermetic AI (Miami), building the AI agent "Mia" that converts private-event inquiries into bookings for restaurants, hotels, and entertainment venues.

Aug 31, 2026

21:35
catastrophic.
21:36
It was not catastrophic.
21:38
So failure in that case was irrelevant.
21:40
But I learned how to do SEO really early on in my career.
21:45
So in the late 90s, right around the time Google was launched, and there were these other search engines called AltaVista and Excite at Home and Yahoo.
21:54
And back then...
21:56
the algorithm was pretty straightforward and you could optimize for very competitive, high volume keywords on these search engines and drive tons of traffic.

14 MINS LATER

35:36
That was kind of rolling around, but it was at this point that you figured out that the market that really needed this was hospitality.

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