In what way does M and sort of measuring your flow, is there conversations around how this impacts people who are maybe having fertility issues?

Yeah.

So I think there's a couple of ways where this becomes really interesting.

I think it starts with having more time for more choices.

Because when somebody realises typically they have a fertility issue, it's when they start trying to conceive, and then they struggle, and then they go to their clinician, and then they answer a series of questions, and they may do a series of tests.

And at that point, they've entered a time window where they want an outcome for a thing, and ultimately they are operating on a timeline.

I think the ideal and the opportunity that we have with something like M is if you're monitoring your normal and you're able to answer that question over time, am I normal, and answer and be able to operate in that interface of menstruation, you're able to have that conversation earlier.

Can you maybe clearly or kind of punch through some key health effects that menstrual flow or health signals are related to you mentioned cardiovascular health fertility fibroids but what other things come to mind that maybe will connect it to our listeners if maybe they haven't thought about their flow or we just assume it's normal what are some other key health things that flow relates to