
Jennifer Osterhaus
Jennifer Osterhouse is a graphic designer with over 25 years of experience and owner of Jennifer Osterhouse Graphic Design in Annapolis, MD.
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Sep 15, 2026
327: Behind the Scenes of Strategic Marketing with Jennifer Osterhouse: Fan Favorite Replay
3:13
3:25
4:01
13:31
13:46

Jennifer OsterhausGUEST
Yeah, I have caught my breath, and I will say, and I know I've shared this with you before, it was a little stressful with all the moving pieces, but it was also really fun.

Jennifer OsterhausGUEST
So one thing that I love about design and I've always loved, when I do publication design, it's almost like taking a thread and weaving it through all the pages of the piece so that, like you said, it has continuity, it has branding, and it all, like, goes together, and that concept also plays out in an event because, like I know w- you and Jayden and I sat down initially and, I mean, we had several meetings, but, like, we've talked about the first meeting and then we would talk about one thing and then three more things would evolve off of that, and then, oh, wait, we needed this.

Jennifer OsterhausGUEST
And, you know, from a huge retractable sign to the program itself, the magazine that we created-
9 MINS LATER

AliceAnne LoftusHOST
You know, as the business who hired you to do all this, you know, I needed my money to be well spent, and to really amplify the mission that I was trying to do with this event.

Jennifer OsterhausGUEST
So in the spring, we did a small event with M&T at Mangiano's, and we designed just a couple of pieces for that, but I can remember having some conversations about that, and ideas for some pieces came up that weren't gonna be used multiple times.