So what needs are you seeing among young girls that you hope Esther Society can help address?

Yeah, you know, and I will say that the Esther Society is part of a larger vision to serve the entire woman.

And what I've recognized initially is that women are hurting, right? We're hurting and we have, we go through all kinds of life things because life, life's everyone.

Not that men are not, but, you know, women are hurting.

And that starts typically when we're little girls, right? It doesn't just all of a sudden, like we've had a perfect life and then all of a sudden we're somewhere else, right? It starts when we're little girls.

It starts lots of times when we feel like we can't, you know, we're not the little princesses that we wish we were.

Or, you know, it starts maybe if our dad leaves or maybe if, you know, our mom is mean to us or, you know, if we have siblings that don't quite embrace us or it starts sometimes when...

Is there enough time in the day?