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Jen Zeano

Sep 28, 2026

8:30
Tell me when you knew you had enough capital and wanted to make the investment into bringing your printing operation in-house because that is a big investment.
8:39
When we started seeing that t-shirts were what was selling for us and what people were responding to, we automatically started thinking in three years from now, where are we going to be at? And it got to the point where our minimums were no longer just 12 t-shirts, right? We were doing 50, 60, 100 t-shirts at a time.
9:01
At this time, we were still running the business from our apartment.
9:05
So we didn't really have space for it.
9:07
But my parents kept pushing us and they were like, just do it like we can empty out your childhood bedroom and put it in there.
9:16
And then the pandemic started and everything shut down and we couldn't get to our screen printer anymore.
9:22
So we were kind of forced to learn really fast.
10:58
Talk to me about the decision to build the business at home rather than to build the business anywhere else.

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