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Jeffrey Johnson
Managing Director at Blackford Capital, a lower middle-market private equity firm in Grand Rapids, Michigan; named PE Professional of the Year by The M&A Advisor in 2023.
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Sep 30, 2026
The New Playbook for Data-led Dealmaking
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25:06Joe TwomeyMODERATOR
So h- how do you blend, you know, proprietary data with public benchmarks, um, you know, competitive mapping, et cetera, in, in an efficient manner to, to find, to find targets, develop theses?
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25:23Jeffrey JohnsonGUEST
Obviously every, every transaction is a little different, and so there are some industries where competitive mapping is, is absolutely crucial and, and we'll spend the time, uh, developing it internally, and sometimes, uh, we'll, you know, utilize third-party sources as well to, to help that.
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25:43Jeffrey JohnsonGUEST
But, you know, to Ewan's point, you know, where A- AI has really helped us is that we don't, you know, we're, we operate in the lower middle market with small family founder-owned businesses.
19 MINS LATER
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45:03Joe TwomeyMODERATOR
How has this elevated uncertainty changed conviction thresholds with, with the, the, the sellers that you're talking to, and how, how have you worked through that?