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Jeff Sieh

Oct 6, 2026

9:10
So talk to me a little bit about what the heck is this design system, and let's dig into it with some depth.
9:15
So let me w- kind of...
9:16
Like, when people wanna get to Claude Design, there's two places where they can get to it.
9:19
On the web, which is you, you know, you go to claude.ai, and then there, uh, down at the bottom left there's a little button that says Design.
9:25
Then I'll pull up another window.
9:27
Same thing on the desktop version.
9:29
If you go to the desktop version, there's that same kind of p- spot where it's kind of at the bottom left.

12 MINS LATER

21:08
So kinda just take us there.
13:05
What is a use case that you yourself are using? And then what are the exact steps that you're taking to make it come to life?
13:12
Yeah, so mid-journey, I have a...
13:15
My style is very retro, Norman Rockwell-ish.
13:19
There's some other artists that I put in my prompt that I have developed over the amount of time I've done it.
13:23
So I can really get the style the way I want it.
13:26
And so I start with that.
13:27
So I say, hey, I want this Norman Rockwell-style image, yada, yada, yada, of Rich is a cyborg.
17:04
How can we use AI for, and how do you use AI for the ideation process, especially if we're not even really sure what the final output might look like?

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