um

it's Toyota's version of um or I guess it is Toyota's map on how they've been able to be so successful.

We partnered with University of Kentucky and Toyota.

They've came in and kind of redid our entire business, like every business model.

We actually have standards for every single action item that every single one of us does.

So if somebody is like, if I get an email from a client, hey, I'm upset because this is taking three days and it's supposed to take one day, I already have an automated response on my system.

This is the standard response for that.

And why?

So share with us a little bit about your background and what led you to doing what you do.

All right, so high school, graduated during COVID.

Didn't really have a true graduation.

It was just, "Hey, you're out," and it was summer in the middle of COVID.

There wasn't really any- anything going on.

Wasn't working.

World Emblem, we were about 90% down, so I was trying to look for other things to, to do to make money.

How are some of the ways you're using both social media and technology? Before the show started, you and I had our little conversation on AI as well, but as far as modernizing how World Emblem shows up in the market.