Yes

...

so the hustlers on the block were still sort of the benchmark of opulence and material success.

But by the mid-'90s when Jay is coming to the fore, that's right when hip hop has become mainstream enough that rappers are starting to get rich-rich, and rapping is becoming a pathway towards being a mogul.

So Jay is really at the forefront of figuring out how you inhabit that as an artist.

So I, it's, it's interesting to hear him speak on that.

It also makes me think about how he often sort of dealt with that by drawing parallels and metaphors between being a businessman and being a hustler, but it's pretty rare that he acknowledges being a mogul or a businessman also has its own cloudy, murky morality- The same way that being a hustler does.

Jay, do you wanna, do you wanna tell that? What, what happened there? How'd we get that line?