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Jared Beck

Jared Beck

Sep 24, 2026

2:28
So, Jared, before we get into Homestead and the CRA and all the great things happening there, tell us a little bit about your background, where you grew up, went to school, and how you got into planning and redevelopment in the first place.
2:43
Well, thank you for the introduction.
2:45
And I'll try to be somewhat brief but thorough in the response to that.
2:50
So I grew up in Lake Michigan and in a historic community, and I think that is one of the things that early on I've always had an interest in architecture and really great architecture and design and how that creates the environment and the success that has often in our neighborhoods to our commercial districts.
3:06
So as I advanced through my schooling years and got towards looking at colleges, I actually, fun fact, started down the path of going to be a dentist and then realized that was not something I had any interest in doing.
3:19
And through a tripping guidance counselor at the University of Wisconsin, starting to learn about landscape architecture and really being a parent of city planning, urban planning, urban design.
3:30
And that's what took me down this path of urban planning as my profession.

12 MINS LATER

15:27
so you touched on the point about helping businesses expand can you can you dive into that a little bit deeper what can the cra do to change the economics of a project that might otherwise not pencil out

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