There's no big barrier to that.

Exactly.

You know, one of the things I find happens when people get ready to launch a book, they've got all these contacts in different places and they haven't organized them.

So that's another thing that this process starts is like identifying who the contacts are and maybe then make a list or tag them in your Gmail.

You don't want to add them to a constant contact or an email service provider like a mail light, whatever, because people haven't opted in and they get very unhappy if they see that you've mailed them through a list.

There's nothing wrong with using like a mail merge in Gmail.

That can work really well.

So I'm curious where you stand on the email blast versus one-on-one emailing when it comes to, you know, running your, your, your book launch.