Was it light bulbs going off moment? Or what was that date?

Yeah, well, it goes back a little bit further than Nicole.

And I think it was 2012.

I was like four years into this job.

And I actually had an opportunity to go to a training from the back of the room workshop that Sharon Bowman, who was the founder of training from the back of the room, did here in Great Falls, Montana.

So I did that program and some of the concepts really resonated with me.

And I did implement some of them, but I didn't give it a lot of thought.

So how has that changed for you? Can you kind of walk us through what you do now that really resonates with your audience?