J
Jake Deleon
1
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Oct 6, 2026
How Fila Manila Turned Filipino Flavors into a Growing Food Brand
4:46
11:40

Andrea MarquezHOST
So when you were working on Origin Almond, what do you think were some of the major lessons you learned from that shaped Philomenilla in the early stages?
J
5:02Jake DeLeonGUEST
So when I was starting Philomenilla, I was like, all of our products got to be shelf-stable.
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5:09Jake DeLeonGUEST
And something that we can easily make and just store for months on end until we're ready to sell the inventory.
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5:14Jake DeLeonGUEST
You know, the thing about retail is that it's very tempting because retailers order large amounts of product all at once.
6 MINS LATER

Andrea MarquezHOST
Looking back and with all of your growth and where you are now, what is your hope for how fila manila and Filipino food is viewed in the next couple of years?