But what's the average person or, or small business really doing when it comes to agents on buying product, services, just general procurement?

Yeah.

I think a, a great thing happened a few weeks ago when Meta launched Muse.

Um, Muse is a buying agent, and it's focused on the consumer purchase, right? For a f- a little bit of numbers here.

So Muse has already nine million downloads in just a few weeks.

Um, and this means that consumers are now saying, "Muse, I want to...

Let's go to pizza," from a consumer standpoint.

So what does an executive in a tech company need to be doing to plan to do their procurement this way, or if they're selling to other companies, uh, in a, in a B2B way, to make sure that they're ready to have these agents buy from them? How do they, how do they even get started? Where should people be today in corporations thinking about this?