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Ivan Reyes

VP Derma Emerging Markets at Beiersdorf (Eucerin), based in Dubai, with 20+ years in dermatology and consumer marketing across LATAM, Africa, the Middle East and Asia Pacific.

Oct 1, 2026

3:22
Tell me about that.
3:24
No, totally, of course.
3:25
I mean, I started here in Valladolid my career, particularly in Mexico, of course, in the marketing area as well.
3:33
So, of course, since then I have different roles in Valladolid, particularly after being in Mexico, I also took responsibility to all Latin America.
3:47
And it was very interesting also because, of course, this place, we call it everything Latin American because excluding Brazil, everybody speaks Spanish.
3:58
That doesn't mean that it's exactly the same, you know, I would say culture that we have.
4:03
So every country has, you know, their particularities, you know, the people, costumes, many things that you can find there.

7 MINS LATER

10:44
How did you get into marketing in the first place and then into Dawa products?

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