Skip to main content
Itoro Henry Willie

Itoro Henry Willie

Nigerian entrepreneur, founder of Aity's SmartGrow Foods, a natural cereal and grains brand, featured on the Startup Half Hour podcast.

Sep 14, 2026

speaker_2UNKNOWN
1:46
At first
1:47
I'm a wife and I'm a mom.
1:49
Okay.
1:49
So when my baby started eating solid foods, we had so many challenges because she didn't want to eat and you know, you keep forcing and forcing and forcing.
2:01
So, and I didn't want to keep buying products that I know I'll end up not giving her or she'll end up not eating.
2:07
So I started formulating my own recipes, purees, right from my kitchen.
2:12
So I went online, I see what other moms were doing on Instagram, on Facebook.

9 MINS LATER

10:54
weather forecast.

We value your privacy

We use cookies to understand how you use our platform and to improve your experience. Click “Accept All” to consent, or “Decline non-essential” to opt out of non-essential cookies. Read our Privacy Policy.