
Itamar Novick
Investor
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Sep 22, 2026
Early Stage AI Investing: Moats, Expertise, and Founder Anti Patterns
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Itamar NovickGUEST
So, let's actually separate the conversation to subject matter expertise and then moat, because moat is like its whole big...

Itamar NovickGUEST
I think subject matter expertise and being close to the customer and understanding the customer, and then obviously at the back of that, having a very significant market motion because you are part of the industry and you know people, then they believe in you.

Itamar NovickGUEST
Because in previous cycles, it was hard to build, right? You had to hire the right engineers, and it took time, and the better they are, the faster you get there, and the better experience, better product you have.
12 MINS LATER

Amir BormandHOST
Is that something you think about? Or at this stage, it doesn't even matter right now?
Itamar Novick: Where AI Replaces People, and Where It Does Not - E727
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Jeremy AuHOST
I'm just kind of curious how you think about how your thinking is evolving regarding modes and data and what kind of data is really important.

Itamar NovickGUEST
So first of all, I love that you use the word evolving because everything is evolving super fast in venture and obviously in AI, which is what we're focused on.

Itamar NovickGUEST
If you have proprietary data that you have and nobody else has, okay, that's obvious that you have an advantage.

Itamar NovickGUEST
And again, I think it's worth emphasizing that generative AI with the architecture today is, as most of the audience here probably knows, is a statistical model that enables us to build non-deterministic software, right? But And this is more like academic.

Itamar NovickGUEST
But if I give you an infinite amount of data that is applicable to the problem you're trying to solve with AI, you're going to get an AI that's 99.99999% to infinity.

Jeremy AuHOST
I think there's a whole new wave of startups that are saying, we're going to replace the lawyer or go vertically integrated and go full stack.
Three AI Employees Cost Him $3,000 a Month and Never Quit | Itamar Novick, Recursive Ventures
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11:15RahulHOST
If you could show us, Yeah.

Itamar NovickGUEST
So as you can see, this is a production-grade system sitting on recursiveventures.com.
14 MINS LATER
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25:41RahulHOST
Yeah,
150 Startup Bets with Itamar Novick
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Itamar NovickGUEST
And since then it has evolved into a full suite HR system that does everything you need to manage a workforce, remote, local, whatever.

Itamar NovickGUEST
I think the reason it was controversial at the time was, first of all, HR is kind of an unsexy space.

Itamar NovickGUEST
Uh, there were already several successful companies in the space, like Gusto and Rippling, and, like, Deel actually came afterwards.

Itamar NovickGUEST
The founder, Alex, was-- both founders, actually, Alex and Shu, were very, very young at the time, like 25, and they had zero experience and zero subject matter expertise in the world of HR systems and payments and remittance and compliance and all those things.

Itamar NovickGUEST
So something that you'd maybe expect more of a mature adult to be able to figure out because they know how HR works.

Itamar NovickGUEST
No, these guys didn't have that, right? And, uh, it was also, you know, they pivoted, like, once or twice before they, they figured it out.
12 MINS LATER
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And what are examples of founders you remember very well and that they had a strength that kinda outpaced the norm?
Ep.41 Investing in the AI-Driven Future with Itamar Novick
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4:24AnnaHOST
So curious to know what kind of AI automations have you already implemented?

Itamar NovickGUEST
So I think my case, our case is a very interesting case because we run a kind of a small boutique venture capital firm, obviously financial services.

Itamar NovickGUEST
And one thing that's interesting about venture capital is that traditionally it's been a partnership.

Itamar NovickGUEST
Each one is sort of a lone wolf, but then they get together as a pack to get scale and intelligence and deploy capital together.
9 MINS LATER
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14:24AnnaHOST
So how do you like as a founder, how do you go about this threat? Because you never know, you know?
