First of all, could you give our audience a rundown of your background? What led you to founding the firm? all the forces that sort of got you to the point you are today? Absolutely.

I started my career, interestingly enough, in journalism.

I wrote for a newspaper in Vail, Colorado for three years coming out of college and had a really neat opportunity to cover a variety of sport and outdoor activities.

really enjoyed getting to learn more about some of the Olympic sports on the winter side, decided from there to go to business school.

And I went to George Washington University, which had a really neat MBA program where you could take courses within the sport tourism and administration school.

So I came in my first semester, I went to the Vancouver Olympics.

So I was like, you know, first credit for going to the Olympics.

you know,