Right.

They looked at it and said, you know, Hunter, they said that only 1% of spam is effective.

If we're sending out 100,000 emails and we get 1% back giving us money, why are we even working? I thought it was the dumbest thing ever, but I said, you know...

That's exactly why we're still employed.

Well, it's, it's a numbers game, right? Ultimately, if it can never not be zero, you know, if it wasn't frontline, who would it have been afterwards? Right.

The other thing I don't think we take into account too often is it's also on the technology teams as well whenever these alerts and these issues come up that they actually respond to them.

I mean, there have been times whenever we've sent out alerts saying, hey, it looks like somebody is deep in your environment right now.

They got in really deep and they might deploy ransomware sometime soon.

example

because I actually had the same example.

I always bring it back to a little bit.

Can't help it.

Well, we got to talk about it before it pops.

Otherwise, then it's not going to be interesting.

It's not going to be worth it, right? Nobody's going to know what we're talking about after it pops.

Agreed.