If I don't know anything about filmmaking and what makes a good film, AI is not going to make a good film for me.

That's right.

And we're seeing that, right? Because there have been some of these early films that have been released.

You know, there was the, I think it was called Hellgrind, which was the Higgs field film, which is a feature film made.

And, you know, it's this like very big sort of sci-fi fantasy film that had its moment.

They say it was a Cannes film.

It wasn't actually in Cannes in the competition, but it debuted at Cannes to kind of make their splash there.

Um, so when does you've got a film you're working on? Um, helix got a couple all right so what when are we going to see when are we going to see it out when yeah well helix wolfson a blockbuster so

Yes, that is correct.

Yeah.

Yeah.

And so I grew up in the theater.

From the time I was nine years old, was on stages, did, uh, Shakespeare, summer stock, and, and as I was coming out of college, I started writing content and realized that I wanted to get more behind the camera.

And so I began writing plays and screenplays, um, and that brought me down to Los Angeles, where I started a production company, made a, a couple feature films as a director, producer, writer, was working in independent film.

Um, and just at the point that, uh, th- HD video was able to be hosted online, right, where, um, bandwidth caught up so that you could have HD video online, I saw an opportunity to take some of the guerrilla filmmaking tactics that I had learned and apply those to companies that, you know, hadn't had the budgets to do the kind of typical model of commercial, which was, like, $300,000 for 30 seconds, right? And so I saw an opportunity, and so I started a, a company that was basically doing marketing and branding content for companies.

[laughs] Okay.