So how do you choose, like, what to write about each week?

Oh, this is such a good question.

In the beginning, I was like, "I'm gonna write about whatever I want this week." Like, every week I'm gonna, like, wake up on Sundays, 'cause I send on Mondays, so usually I start writing on Sundays, which just means I've been working, like, six days a week for the last three years.

Someday I will not write on a Sunday, but until then, um, I used to wake up on Sundays and just, like, pick a random thought I had.

And then as I started getting more into content creation, I was like this chaos...

I love chaos, to be clear.

Done four startups.

[laughs]