And with that said, when you look at the current landscape, do you see governments in the lead, big tech in the lead, or a kind of an easy partnership between the two?

two?I think we are seeing it's, it's, it's not really clear what we are, uh, what we are seeing today.

Um, I think the landscape is quite muddled.

Uh, I think for example, in, in China, there's a very strict government control over digital space, over also over the digital, digital companies that are, uh, active around the world.

Um, in the United States for a few years ago, we would have said that it, uh, is a very liberal market where there is a lot of, uh, opportunities for these companies to, to make their own, fight their own way and, and without, without much government oversight.

But I think recently we've seen this change.

We've seen that there's a lot more government intervention in the, in the economy, um, by regulation, but mainly by also at this moment, by, by companies that are bullied, that are pushed to, uh, observe, um, not always formal rules, but to do what is important for the government.

Looking ahead, what trends and changes do you see reshaping the global data order in the next five years?