So talk me through where it came from and what made you decide to have this concept and run with it.

Yeah, so Big Fish Energy has probably been going for about 18 months, as in that's when I named it, like I started calling it that.

But before that, it came about because I remember I was texting my friend Liz and I said I wanted to pitch for a podcast.

I actually can't remember which podcast it was now.

And I said I wanted to pitch for it, but I didn't feel like...

They would accept me, you know, who was I to pitch for this podcast kind of thing.

And we basically were saying I needed to start acting like a big fish.

What are the things that you'd want people to think about then when we're thinking about what our big fish energy goals can be?

It's like when people say, oh, I'm so OCD when something's messy, when it just kind of like, what's the word? Devalues the actual meaning of the word.

Exactly.

Yeah, that is how I feel about perfectionisms.

Because I think often, if you want to overcome it, if it's not actual perfectionism, because if you want to overcome actual perfectionism, that's something else entirely.

But if it's just that you're not creating the content that you want to be creating...

Label it, like think about what is the reason you're not creating it, because often what we think is perfectionism is just a bit of a skills gap.

So it's that you're visualizing what you want it to look like and you can't quite make it look like that.

I never know what to post on social media and I work a full-time job, so I don't have time to make a lot of content.