Tell us a little bit about that and some of the insights you've gained from people who are doing this at a very, very high level.

Yeah, thanks.

So yeah, my proper job, allegedly, is being an agent.

I've been doing that for 30 years.

So the business looks after a broad selection of clients from Chris Moyles, Sara Cox, uh, most of the people we've had at Van Love at some point or another.

Um, but we also, we've moved into the influencer space.

Uh, one of my clients is, uh, very big in the farming world at the moment, and what I've realized is you can make some serious money from that when you do it well, but it takes a long while to get there, and it is really hard.

[laughs] What's going on? How could I possibly learn to budget when one day you get 10 grand, then one month you get nothing? So I don't know, do your clients have similar experiences?