Talk to us a little bit about the platforms that you're on and what you're finding successful on those platforms.

Sure thing.

So what I have to, who I have to shout out is, and I have the, the resource and the support of having a full-time social media manager in-house.

I do have that.

It used to be myself, by myself, and then we had a freelancer, but now we're at the point where I actually can rely on a full-time social media manager to be able to produce content for our English audience and our Spanish-speaking audience.

And yeah, there's just so many topics to be able to talk about and break down.

And as an example, what happens, what to do when you're in an accident, right? Most people, it's their first time, their first experience where some- something like this happens, and to be able to be on the top of mind and be able to post about that situation and have the opportunity for that person to share that or save it for future, it goes a long way.

What types of things are on your dashboard that you're looking for in, in really all these contexts, but what do you look at?