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Greg Kehoe

Co-founder and Head of Product at Curios, a direct sales platform where authors and creators sell books and content directly to fans and keep 100% of revenue.

Oct 7, 2026

12:02
Wow.
12:03
So we were just blown away, and we were like, "Oh, yeah, we always knew that this idea was the right i- you know, the right idea." So then we ended up going into music for a while, and music files are very similar to audio files.
12:15
We did find out later that there's some key differences.
12:18
We found that out near immediately.
12:19
But we were like, "We should foray into books." And also, at the same time, I had known that authors suffer from some of the same problems that musicians suffer from, and it's not as dramatic.
12:33
I think music has been dramatically reduced for what you get for your IP.
12:38
But the same sort of thing we noticed was coming for authors.

22 MINS LATER

35:02
Mm.

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