But for newcomers or those who aren't, can you give us a whirlwind tour of your background? And then we can kick things off here today.

Yeah.

I'll, I'll, I'll keep it brief, but I, uh, was originally a professional rugby league player back in the mid-'90s.

Uh, for a variety of reasons, that career didn't go in the direction I would've liked it to go in, so embarked on a second career.

And that second career has been as a university academic.

So I'm now at Liverpool John Moores University, where I'm a professor of human physiology.

Uh, and I wrote the master's degree in sport nutrition, which has gone on to be a great success.

And the last one for you in terms of y- and you've touched on some great advice already, but you know, for a practitioner working with athletes or looking to pursue a career in performance nutrition, you know, what's a piece or two of advice that you might give?

Now you can pick up them up in any shop, you know? Just how important is it for not only elite players, but to be nourishing yourself through proper food?

Yeah.

I, I think you only need to look at, you know, the health of modern society to realize that there's something not quite right.

Um, a- and part of that, I think, is the, the convenience of, of less than desirable food.

You know, i- if I was, when I was growing up, if I wanted a, a quick break at lunch, y- you might have a, an, a cup of coffee.

These days you have a, a frappuccino, don't you? 1600 calories with whipped cream and then a, a muffin at the side, and before you know it, you've had your day's worth of calories in, in a little convenient, um, convenient drink.

So th- there's lots of areas where it's going wrong.

How do you feel on those?