But wait, all... none of that is true?

It doesn't mean that there's no benefit to building rapport or framing things in the right sort of way, but it's the facts and evidence that drive the decision to change your mind.

We did, like, another experiment.

We told the AI, "Be persuasive.

Convince the person not to believe the conspiracy, but you can't use facts or evidence." And it doesn't work.

People don't change their mind because all it's doing is basically just, like, saying, "Oh, it's really, like, dangerous for you to believe that," or, "That could, like, impact people." And they're like-

Hmm.

"Well [laughs] you haven't told me why I don't-- I shouldn't believe it," and so they continue to believe it.

Why do you think Canadians were more persuadable than Americans?

So it's, it's, it's not that they're more persuadable per se.

It's more that in the States, because there's so much...

It's basically the elections are continuous.

Like, they're...

And you're constantly inundated with all this election relevant information about Trump, and that's [laughs] true in Canada.

Um, in, in Canada, we- it's not quite the same.

Um, would this chatbot, based on the study that you've, uh, conducted, be considered more effective than a 30-second spot, uh, or a social media post?

Mm-hmm.

That's a, that's basically another category of, of bullshit in many ways.

Depends on how it's made, but, um, but there you see a very big political asymmetry.

Uh, in the US in particular, there's way more misinformation on the right than on the left.

But this is, this is one of the difficulties with, with making inferences from psychological studies.

What we ...

So if I, if I, like, had a random sample of misinformation headlines or content or whatever, people on the right would believe them more than people on the left.

Mm-hmm