What was that sort of dynamic like between you and Charles in that particular catastrophe?

This is hard to explain if you're not a part of this every single day, but I have such confidence in how we prepare our teams on the front side and being able to respond and react and empower them to make the right decisions for their associates and their customers.

When a disaster hits, there's oftentimes where there is no line of communication.

You may not be able to get in contact with the market manager, Charles, or with the store managers that are out there.

And you have to have the confidence that they know what they need to do and they know that they're empowered to make decisions to immediately be able to start taking care of their associates and their customers.

And in this instance, that's exactly what happened because there was no power in the entire community The phone lines were down, and it is eastern Kentucky, so that was a very difficult situation being able to get phone lines.

And so you have to have this sense of ownership, if you will, and pride to know that the team is going to make the right

The holler, it's mountainous.