And in those situations, what would you encourage people to focus on when they're trying to craft a healthy diet? Is it shutting down those foods entirely that you have cravings for or embracing that in some form?

Yeah, it's a really great question.

I think if you're able to...

Let's say you're like, "Okay, I shouldn't have soda anymore, but I should eat these or drink these healthier water.

I should have something else instead." You get this new plan, and you're really excited, and you're motivated.

I think if you can easily make that change, great.

By all means, totally do it.

So do we have a third type of food craving?