Mm.

And brands are very open to different styles of pitches.

We've run pitches in a day.

We have run discovery s- days, uh, with appointment, as well as the full pitch process.

What I would always say when I'm talking to a brand is we define the pitch process that suits what they need to see, the size of the prize, uh, w- what they need to have to make a decision.

So again, there shouldn't be one size fits all.

Different disciplines require different, um, structured pitches because, you know, there might not need, be a need for tissue.

Mm-hmm