So tell us a little bit about, you know, how you spend your time.

were so I came I come from a corporate background um I was a journalism major uh worked in corporate for many many many many many many years way too many years um doing corporate communication strategic planning that kind of thing and um change management was a big was a big one uh and started to then do some consulting work with that.

And I just got burned out from it, just got totally burned out from it.

So I had always done some creative stuff.

either for corporate or in other areas of my life, and decided I was going to do some t-shirt designs.

So I started with something called Women Warriors.

And I found some, quite frankly, I was tired of hearing boys will be boys.

i love this okay this is so fun so in the back of my mind i'm like of course she was it has a journalism background like this makes so much sense right because it's you're still finding the story in this and so so you you mentioned this corporate america and it and talk to me a little bit about kind of how that journalism background played into your role in corporate america and and how you feel like it's playing a role into you you're you're you're prompting with ai and you developing the story of your your critters in your business yeah