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Gabe Whaley

Gabe Whaley

Oct 16, 2026

1:40
[laughs] I usually ask my guests who come on, how did you get this job anyway?
1:49
Yeah, good question.
1:51
Uh, through laziness and procrastination and, uh, avoiding reality, I somehow fell into a, a role with the company that I started, um, where we, we somehow...
2:07
I, I, I'm just able to spend my time making the things that come up in my brain with my friends-ish, people that I like who I think also like me.
2:18
Uh, but by no means did, did MSCHF start or I, you know...
2:23
There was never, like, a grand plan or a grand business model for MSCHF where it's like, "All right, yeah, like, let's go do this." And I definitely didn't grow up thinking, "Oh, I wanna be a founder or a CEO." It-- Like, when I say I, this kind of, like, happened sort of like snowball becoming a bigger thing into an avalanche, like, it really kind of happened that way.
2:43
Should I explain, like, what MSCHF is first maybe-
4:04
Yeah
speaker_2UNKNOWN
5:16
[laughing]
5:17
So we take it to Miami.
5:19
Somehow we, like, get our way into a gallery, and we get into a booth.
5:22
And on day one, people are actually, like, a little bit hesitant to engage, which I totally get it.
5:27
It's a little bit shady.
5:28
It's participatory.
5:29
I understand.
speaker_2UNKNOWN
6:19
[laughing]
JonHOST
82:13
Yes, but explain it for the listener.
82:16
Totally.
82:17
So, it's like, uh, it's this old paradox where imagine you have this, like, large wooden ship.
82:22
And every day over seven years, you're coming up with a new piece of wood identical to a piece of wood on the ship and you are swapping it out.
82:28
The question is, after seven years, is it the same ship or is it a different ship? We found that, uh, a very interesting question.
82:38
And so we decided to, uh, apply that in our own way to a sink located in the American wing of the Metropolitan Museum of Art.

9 MINS LATER

JordiHOST
91:50
Hmm.
91:51
And it's kind of become like less novelty based and more vanity based, which is fine.
JonHOST
123:50
Yes, but explain it for the listener.
123:53
Totally.
123:53
So it's like, uh, it's this old paradox where imagine you have this, like, large wooden ship and every day over seven years, you're coming up with a new piece of wood identical to a piece of wood on the ship and you are swapping it out.
124:05
The question is, after seven years, is it the same ship or is it a different ship? We found that, uh, a very interesting question and so we decided to, uh, apply that in our own way to a sink located in the American wing of the Metropolitan Museum of Art.

9 MINS LATER

133:32
Mm-hmm.
133:32
Which is fine.
133:33
That's like a fundamental human instinct, so I get it.
133:36
Um, I would continue to love to find a way to not use the platforms to disseminate information, and that's kind of how we started.

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