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Freddie Pullen

Aug 12, 2026

6:16
Let me know when you're going to be there, you know?
6:18
So I grew up there and that to me was the center of the world, right? It was a big place.
6:23
My parents were both career police officers.
6:25
So to them, working shifts, working every hour God sends, working a vocation was everything.
6:31
I didn't know what an entrepreneur was at all.
6:33
I knew there was something else, but I never knew that you could make money outside of what your boss is telling you to do.
6:39
So I grew up on that conveyor.

15 MINS LATER

21:55
Well, so let's talk about experts because we've got experts listening here and we've, you know, like top leaders and experts and people whose voices I think need to be heard more and more powerfully, you know, what are some of the things that you help experts with? Like, I don't want to get your whole secret sauce and I know there's more to it than you could ever tell us on the podcast, but what are some of the things that you, that are maybe surprising to you or interesting to you, or that would be interesting to someone listening to this, who's an expert who maybe isn't getting that earned media yet or isn't leveraging their expertise in a monetizable way right now
0:21
Have you ever made that conscious link between what you wanted as an environment to be in for yourself and then you owned a business doing that for people?
0:30
No, I don't think I ever had, but actually it's a great, it's an interesting point because when we, I touched on those houses that we bought and I thought that was going to be a thing we'd do.
0:39
We, Antonio is a award-winning interior designer, so We bought those houses and made the interior into the best possible living environment we could.
0:49
And maybe that was also a subconscious sort of, we want to live in this environment because I know how important it is.
0:55
Ironically, we then sold the house for a profit using stories because a house is only worth a certain amount.
1:00
But if you can sell a story, as we know, it's worth more.
1:03
So yeah, maybe there was a link there that I hadn't really thought about.

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