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Franki Bleeding

USA Today bestselling author and author coach; founder of Real Indie Author and creator of the Story Stamina system for indie fiction writers

Jul 14, 2026

9:51
[laughs]
9:52
Uh, okay, so my lore keepers are the disciplined grinders.
9:58
They, they're the ones who can sit down and consistently write.
10:04
They know what they need to do, they know how to meet the genre, they know all the, the tips and tricks to make things work because they're very good at taking what works for other people and implementing it into their own business model, and then doing it every day.
10:23
They show up every day, they do the, you know, the, the 10 steps or 100 steps a thousand times, and they build a sustainable author system.
10:34
The myth makers are the system builders, and so what they do is they reverse engineer everything.
10:42
[laughs] And their biggest trap is building systems instead of writing books.

8 MINS LATER

18:52
So just as an illustration, can you talk about the why for one of your own books or maybe all of your own books, how, you know, however granular that gets, and how that ties into f- the fuel, just to let us understand, you know, concretely how this might play out for an individual author?

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