F-Factor

And so, um, she's like a shopping, a fashion influencer, right? So here's her, here's her video.

And I'm here today to take full responsibility for the harm I caused to Tanya Zuckerbrot, her company, F-Factor and her family, as well as anyone else who was negatively impacted by my actions.

This is my public apology.

In 2020, I came across information online about the F-Factor diet.

Instead of verifying that information or seeking out credible sources, I used my platform to amplify and escalate those claims.

What began as an inquiry evolved into a sustained and harmful campaign that was not grounded in verified facts.

I accused F-Factors fiber and protein powders, products that had been on the market for years, of being dangerous and unsafe.

I claimed they contained harmful levels of arsenic and caused serious health issues, including anxiety, hair loss, heart attack, miscarriages, and even death.

I contacted Bloomingdale's, her retail partner, and told them they were selling, quote, poison.

I reached out to brand partners, celebrity clients and ambassadors, pressuring them to denounce her, drop her and distance themselves from F-Factor.

They're sending fucking Mossad people to follow me in the street in East Hampton.

Like, guys, what do you want me to do? They use Mossad agents.

This is Infamous from Campside Media.

So this fight between Emily and Zuckerbrot became bigger than just the diet and whether it caused side effects.

Amid their back and forth, Business Insider released an investigation into F-Factor's workplace culture, in which former employees alleged Zuckerbrot shamed them and policed their eating.

They said they were also forced to wear high heels and suggestive outfits.

Weight Watchers is actually what helped me start my 50 pound weight loss journey.

And then do you know F Factor?

Mm-hmm.

So F Factor is what helped me lose my remaining 25 pounds.

Mm-hmm.

And I followed the protocols.

Yeah.

So let's, let's, let's dive a little deeper into this grass-fed, like, ground beef or beef, uh, topic in general.

[laughs] And she started an internet tirade against Tanja Zuckerbrot, not just exposing the initial claims, but anyone who DM'd her, she ended up gaining, I think, like, 100,000 followers from her tirade against Tanja Zuckerbrot.

Everyone would DM her all these claims and allegations about what the F Factor protein powders had done to them.

One woman claimed that the F Factor protein powder had caused her to miscarry, and this was, like, a real kinda smoking gun for people.

They were like, "Okay, these are deadly products." I also wanna say that these claims were based off of anonymous DMs.

It wasn't like there was a recall.

She, I think, really thought that by being interviewed for the series that Tanya denied to be interviewed from, she would have an opportunity to tell her side of the story, but her side of the story really is, "I'm a hero." And what she was doing was so baseless and nonsense.

They had a lot of proof that some of the people who were DM'ing her, especially some of the more psychotic accusations, were plants.

At one point it was proven that the person who DM'd Emily saying that she'd miscarried because of the protein powder, it turns out was a cousin of someone who worked at F Factor, trying to prove that Emily would just repost literally anything with no fact-checking.

It went beyond.

But she was getting triggered by T- by Tanya Zuckerbrot, and, and Emily was also arguing that people who she sent to say things online possibly set her up, because Emily did get a lot of anecdotes from people that said this F-Factor diet made them sick.

And I also wanna show th- show this piece of it as well.

This is an important piece of it.

Katherine Rosman, she also, this is her story in The New York Times, October 12th, 2022, four years ago.

"In a lawsuit, eight women claim the F-Factor diet made them sick.

The plaintiffs cite Tanya Zuckerbrot, the creator of the high-fiber eating plan, and her company, alleging that they suffered gastric distress and other ailments from F-Factor supplements." There's the factor right there.

That is the F-Factor, the supplement factor.

Okay, let's just explain for, like, those who don't know.

There, um, was a diet called the F-Factor Diet.

Tanya Zuckerbrot is the founder of the diet.

This is Tanya Sugarbread.

I for sure knew back then.

I just don't remember now.

But she started posting about the F-Factor Diet, and then she just kept getting these DMs from people that had their own crazy experience of how they became sick from the crackers or sick from the powders.

And she was reposting these messages and talking about it, and then it ended up being this, like, crazy feud, where Jackie just reminds me they would go live, and, like, it was really unhinged.

Add it to the list

... let's just quickly touch on the fact that Emily Gellis, if you guys have been following the Tanya Zuckerbrot, Emily Gellis F-Factor feud, it's been now six years-ish now that this has been going on, so a lot of people, including myself, have kind of lost interest and, like, not been paying attention.

But if you remember, it started with Emily Gellis, who's an influencer, accusing Tanya Zuckerbrot, the creator of F-Factor diet products, of, um, basically, like, poisoning [laughs] her, uh, clients, saying that F-Factor, you know, is really bad for you.

It c- it's slowly killing people, and just making all of these really extreme claims.

Mm-hmm.

Um, Tanya won this battle, to no one's surprise.

Tanya is, um, very, very, very wealthy, has a lot of resources.

And Emily, I think, um, and I think that F-Factor, this is a classic case of everybody sucks here, because I think that F-Factor is bad.

Peak COVID craziness on the internet

Tanya Zuckerbrot is the founder of the F-Factor Diet, which if you know what it was, or you don't know, at the time it was the flavor of the moment diet-

Oh my God, everyone was eating those fucking Gigi crackers.

Like-

And it was like fiber powder that, like, you put in everything.

She had a huge collab at Bloomingdale's.

Her whole thing was, the F-Factor was the fiber factor.

And it was-

This is my public apology.

In 2020, I came across information online about the F-Factor diet.

Instead of verifying that information or seeking out credible sources, I used my platform to amplify and escalate those claims.

What began as an inquiry evolved into a sustained and harmful campaign that was not grounded in verified facts.