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Evelyn Oluwole

Evelyn Oluwole

Head of CMO Engagement at LIONS Advisory; Global Media and Tech Sales Leader with 20+ years of experience, known as "The Follow-Up Queen"

Jun 25, 2026

OnBD with ALF

OnBD with ALF

The Follow-Up Queen: Building a Strategic Process That Converts with Evelyn Oluwole

Jun 25 · 45m

Amanda Rosevear
Amanda RosevearHOST
2:47
So what are the biggest mistakes you think people are making when it comes to follow up? And why are they making them?
Evelyn Oluwole
Evelyn OluwoleGUEST
2:55
Right.
Evelyn Oluwole
Evelyn OluwoleGUEST
2:56
So there are three mistakes that I want to kind of call out as the reason why people are getting it wrong.
Evelyn Oluwole
Evelyn OluwoleGUEST
3:02
When we think about follow up, we immediately think about what I want.
Evelyn Oluwole
Evelyn OluwoleGUEST
3:07
I have met you.
Evelyn Oluwole
Evelyn OluwoleGUEST
3:08
I want you to respond to me.
Evelyn Oluwole
Evelyn OluwoleGUEST
3:10
I've shared a proposal.

20 MINS LATER

Amanda Rosevear
Amanda RosevearHOST
23:25
So can you just talk us through what your framework actually is for that perfect follow-up process?

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