I think everything's

cyclical and every successful business looks like they're crushing it from the outside and that everything's been easy and they've made all the right decisions.

I think there's a lot of things that were decisions for us early on that were born really from our knowledge, our expertise, and our comfort level versus that it was some incredible plan that we could really foresee the future.

So when we started out, we threw a lot of things against the wall.

We came up with a food storage line called Snack Saver.

We licensed the Maytag brand from Whirlpool to put it on irons.

We created the world's first non-electric washing machine that we thought we would sell to every third world country around the world as a new age washing machine.

So tell me, like, what did that look like from posting a bunch of different products? What actually began selling through and how did you get traction where you were not a household name brand right out of the gate?