And I'm just kind of curious, what are you noticing occurring right now in the expert space, the coaching space? around these changes that are happening in our world?

Yeah, it's interesting because it doesn't always look like what people think lack would look like, right? So what I'm noticing is there are a lot of really brilliant, successful entrepreneurs.

They've got a deep body of work that they are using with their clients.

They're getting results.

They've been at this for years and they're starting to question is this really working anymore like uh things are different from the last couple of years uh does my audience still have the resource to invest in my offers they're questioning like whether their work is still valid right now whether people even want the transformation the way they used to i mean all these types of questions these are things i've been hearing And a lot of them are deciding, OK, so based on what I'm seeing or they have a bad launch, then they also see what's going on.

So they create stories about what's going on.

Some of it's valid, but they're deciding, OK, I'm going to make things smaller and easier to say yes to thinking that's the responsible move.

Oh, yeah, that'd be great.