I mean, the very first thing is, if a guy decides he's going to show his face for the first time after doing the kind of work that you've been doing on the internet, A, I want to know why, like what on earth got into you, what came over you, and why now?

Yeah, well, I mean, now is when I got invited on the Jeremy Boring Show.

Man, we should have invited you on there.

So, I never got an invite for running an anonymous Hitler Twitter account to fly out to Nashville and film something.

So, thanks for having me, by the way.

Thank you for being here.

Really, I mean, we've just seen an acceleration in the last year or so, maybe a year and a half especially.

And that's