What do you think about parallels between dealing with the waves of the ocean and so on and the waves of digital industry as it's been growing? Do you think that riding the waves is kind of the same in both cases?

Well, I can say one thing for certain is that – A lot of my windsurfer friends that I knew from the 80s ended up in the digital business as well.

A lot of them also followed sort of the same path as I did, experimenting with digital and especially online businesses.

So I think there's a... how you call it, an over-representation of former windsurfers in that world.

And why is that? Well, I think it's a bit...

People that are a bit ahead of the curve, like innovators or experimenters, you know, like windsurfing, I was there also very early, you know, and...

And then it becomes really big and you ride that way for a while and then it gets too big, it gets too corporate, and then you start looking out for a lot of the stuff because you're surfing life, basically.

How has that changed for you as you age? Do you find yourself less excited? Interested in reinventing yourself or do you continue to look for other things that may be relevant to look at down the line?