Oh, wow.

And when I closed my eyes, you know, it felt like the spirit of the professor was there, so I was absolutely more than impressed, more than satisfied, and, you know, I just, I wish they would've played Necromancer.

[laughs]

It is interesting because, um, while there's been a lot of, a lot of talk about Alex, uh, obviously tons of praise, she deserves more praise for even, like, being the integral part of making this happen.

Yeah.

She's definitely under the microscope, but, you know, she's hitting all the fills that you expect to hear and executing them to perfection but still leaving a little bit of room for her own spin on things.

Hmm.

It's a, it's a weird thing to think about, oh, I actually have to have strategy now of writing content and positioning my expertise and my wisdom and my brand for AIs.

It's a weird thing to like say out loud, but that is the first thing to really fully understand.

AI uses the internet differently than your consumers did, right? Consumers search for keywords in Google, so you did keyword SEO ranking.

And by the way, SEO is still a fundamental part of AEO and GEO.

It's not dead.

I don't like it when people say like, "SEO is dead," 'cause it's still a fundamental component of it.

Mm.